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Old 06-11-2010, 05:39 PM   #1
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Less Than 10 Percent of Gamers Plan to Purchase Move, Natal

Less Than 10 Percent of Gamers Plan to Purchase Move, Natal

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Both the PlayStation Move and Microsoft's Natal are currently suffering from poor projections of purchase intent, according to an OTX U.S. study reported by Gamasutra. The poll of 2,000 gamers found that only 8% of Xbox 360 owners plan to buy Natal, and 6% of PS3 owners plan to buy the Move. Of those numbers, 25% plan to pre-order. Only 15% of each market are aware of the controllers.

Natal intenders average at age 25, while Move intenders average at 28. 30% of Move intenders and 20% of Natal intenders are female. The study also found that many of those who intend to purchase Natal are part of the core demographic, as 80% of them put shooting games at the top of their preferred genres. Move intenders have wider ranges of genre tastes including action games and RPGs.

The numbers seem to be the early adopters we would see clamoring for any new technology -- and even at those low percentages, both Natal and Move would sell a few million. But Sony and Microsoft are putting significant resources behind the new control inputs, so they likely want to make a bigger splash. The study attributes the low intent to lack of information about the devices, which goes hand-in-hand with the apparent lack of awareness about them.

This puts the (brightly colored, glowing) ball in the court of Sony and Microsoft, both of which will have to use next week's E3 press conferences to inform the unaware, and convince the skeptics. Both are sure to have large marketing campaigns scheduled for the fall as well, so purchase intent will likely increase then.
I'm putting this in the PS forum because it could go either here or the Xbox forum.

Anywho, what do you think? I think these numbers are bound to shoot up a bit once they've, you know, started advertising. But are any of you planning on purchasing Move or Natal?
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Old 06-11-2010, 05:49 PM   #2
 
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Amazon send me an email today to get a notice when Natal is ready to pre-order. Although I've clicked yes, I'm still not sure if I'm going to get that or Move.

What to see what games, and what they can Actually do first.
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Old 06-11-2010, 07:26 PM   #3
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Considering I don't care much for the Wii's own stuff, I really don't have much interest in these ones either.
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Old 06-11-2010, 07:29 PM   #4
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even if i had an xbox or ps3, nope.
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Old 06-11-2010, 08:50 PM   #5
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They said "gamers", of course anyone who calls themselves that isn't interested.
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